HSBC Bank has this week relocated from its existing branch at Library Place in St Helier to new state-of–the-art premises, to become the only bank in Jersey to have a presence in St Helier’s main shopping area.

The new store, which reflects a substantial investment and forms part of the Bank’s £3 million property upgrade initiative in Jersey, will be the base for the Bank’s Retail and Premier teams. Designed to offer significantly improved facilities for customers, the new King Street branch is one of HSBC’s new concept stores. With a completely new store layout, it features an open-plan banking hall, with a range of automated self service equipment, and a mortgage and Premier centre that will allow staff to give customers a more personal service.

The relocation marks a move away from an iconic building in Library Place, that last year celebrated 150 years of banking history. Established in 1858, the Channel Islands Bank opened for business in Library Place as the partnership of Horman, Anthoine, Ahier Le Gros & Co, before being acquired by Midland Bank in 1897. Early extensions to the building, which include the ‘wedding cake’ design and the elaborate clock tower and cupola, were the work of architect Mr A Curry. Today, the ornate building is listed as a ‘Site of Special Interest’ (SSI).

Dave Hellen, Regional Director for HSBC Channel Islands and Isle of Man, said: "Banking has changed considerably over recent years and is a far cry from what it used to be. It's crucial that we evolve as a bank to meet the changing needs of our Retail and Premier customers, and our investment in creating such a modern banking environment in King Street is a reflection of that. Our Library Place building has given our staff and customers some very special memories over the years, and we will certainly miss working in such a special building. However, this is a very exciting development in HSBC’s history in Jersey and I am very much looking forward to welcoming customers through our doors over the coming weeks.”